Modest demand growth (guidance ~0–2% for 2025) and volatile capacity mean shippers that master timing and flexibility gain the edge; one-size-fits-all strategies underperform. Xeneta’s Peter Sand frames 2025–26 demand as “stop-and-go,” with Red Sea disruptions and capacity management as decisive variables. Practical guidance focuses on contract timing, risk management, and tailoring strategies by supply chain profile. Source: Xeneta
